Punchline
Punchline

Drop. Fizz.Flavor. Shoot.

Turn an ordinary shot into a Punchline.

Join the DropSee How It Works

Non-alcoholicFlavor tablets for your shots6 flavors

Punchline Shot Bomb variety pack with six individually wrapped flavor sachets

Packaging concept — final production artwork in development

How it works

Three moves. One Punchline.

  1. Drop — Shot Bomb step01

    Drop

    Drop a Shot Bomb into your shot.

  2. Fizz — Shot Bomb step02

    Fizz

    Watch the flavor experience come alive.

  3. Shoot — Shot Bomb step03

    Shoot

    Enjoy the transformed shot.

Designed for a standard ~1.5 oz shot of tequila, vodka, rum and more. Non-alcoholic on its own. Formulation is still in prototyping and testing.

Flavors

Pick your Punchline

Six flavors in the variety pack. Individually wrapped, party-ready.

  • Mango KO

    Ripe, tropical, heavy hitter

    Shot Bomb

  • Watermelon

    Juicy summer haymaker

    Shot Bomb

  • Blue Raspberry

    Electric candy blitz

    Shot Bomb

  • Sour Apple

    Sharp green uppercut

    Shot Bomb

  • Pineapple

    Golden tropical punch

    Shot Bomb

  • Strawberry Lemonade

    Sweet, tart, TKO

    Shot Bomb

Individually wrapped Punchline Shot Bomb sachets and flavor tablets

The drop

Punchline Shot Bomb24-Pack Party Box

A party-ready box of individually wrapped Shot Bombs designed to transform ordinary shots with bold flavor, fizz and color.

  • Non-alcoholic flavor tablets
  • Individually wrapped
  • Designed for ~1.5 oz shots
  • Works with tequila, vodka, rum & more
  • 6 bold flavors in the variety pack

Price

Coming Soon

Get Early Access

Punchline Cocktails · Alcoholic RTDs · 21+

Meet the other side of Punchline.

Ready to drink.
Ready for the night.

One brand, two lines. Shot Bomb is non-alcoholic and made for your shots. Punchline Cocktails are spirits-based canned cocktails for adults 21+.

Explore Cocktails
Punchline Cocktails: The Heckler can

The transformation

From ordinary shot to Punchline

  1. Ordinary shot01 — Ordinary shot
  2. Drop02 — Drop
  3. Fizz / color / flavor03 — Fizz / color / flavor
  4. Punchline04 — Punchline

Visual concept frames. Real slow-motion product footage lands here once testing wraps.

Where it belongs

Built for the good times

Friends toasting shot glasses in a neon-lit bar

Cocktails. Shot Bombs.Good times.

Macro shot of a fizzing magenta shot under neon light
  • Parties
  • Bars
  • Pregames
  • Celebrations
  • Nightlife

Please enjoy responsibly. 21+ only.

Early access

Be first to drop the bomb.

Join the Punchline list for launch updates, early access and first-drop announcements.

21+ only. No spam — launch news only.

FAQ

Questions, answered

What is a Shot Bomb?

Punchline Shot Bomb is a non-alcoholic, single-serving flavor tablet made to be dropped straight into a standard ~1.5 oz shot of a spirit. It's designed to disperse in the shot and bring flavor, fizz and color to the glass.

Is Shot Bomb alcoholic?

No. The Shot Bomb tablet itself contains no alcohol. It's intended to be used with a spirit of your choice by adults of legal drinking age.

How do I use it?

Pour a standard ~1.5 oz shot of tequila, vodka, rum or another spirit, unwrap a Shot Bomb, drop it in, let it fizz, then shoot it.

What flavors are coming?

The variety pack lineup is Mango KO, Watermelon, Blue Raspberry, Sour Apple, Pineapple and Strawberry Lemonade.

When does Punchline Shot Bomb launch?

Development and testing are underway, so we haven't locked a launch date. Join the Punchline list and you'll hear about the first drop before anyone else.